At the Annual General Meeting on 17 May 2019, the shareholders of the former Winterthur Instruments AG, CH-Winterthur, approved the proposal of the Board of Directors to rename the company Coatmaster AG. The new company name reflects the brand strategy of the company to market its products under the name Coatmaster. "As part of our global marketing strategy, the renaming of our company is a further step towards establishing our leading technology for coating thickness measurement under the Coatmaster brand worldwide," said co-founder Prof. Dr. Nils A. Reinke. Since the establishment of the new Internet domain coatmaster.com and the revised website at the beginning of April, the company has, according to its own information, already recorded a significant increase in demand for products by international customers.
Autor(en): Wi
